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Britt Bravo's Expert Tips

By Celeste Fraser Delgado/MOLI

How to make the most of social web tools

Britt Bravo has been helping nonprofits, socially responsible businesses, and arts activists achieve their potential for 17 years. A prolific blogger, she posts at Have Fun * Do Good, BlogHer, NetSquared, AND produces the Big Vision Podcast, the Arts and Healing Podcast, and the NetSquared Podcast. Whew! Here Britt shares some advice on how your organization can make the most of social web tools.

When did you decide that you didn't just want to volunteer, but to make doing good work your career?

Socially responsible work has always been important to me. I think it comes from how I was raised. While I was growing up, my dad always worked for nonprofits, and my mom did teaching or counseling. They were also both active in social justice work through their church, and raised me to value volunteer work and philanthropy.

What are some of the common concerns clients have when they come to you for career advice?

The biggest issue I see is fear. It takes many forms: fear of failure, fear of change, and fear of making the wrong choice. Fear of making the wrong choice is a big one that is often related to not wanting to let go of possibilities.

In terms of day-to-day operations, what are some of the biggest changes that the Internet has introduced in the way the organizations you work with operate?

I work with nonprofits around how they can use social web tools (i.e. blogs, podcasts, social networking) in their work. One of the biggest challenges organizations struggle with when using these tools is not only figuring out how to choose which tools will help them meet their strategic goals, but also how to embrace the giving over of control to their supporters that comes with using some of these tools. Organizations are often afraid to allow people to create, share, and remix content related to their website and their work.

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What People Are Saying…

Leave a Comment

  • Wendy Case

    09:34 EST, 06.Mar.08

    Good advice. Especially the "T.V./magazines attention span" thing. I never thought about it like that -- but it's so true!

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